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SPX PLANS

Plans built around monthly improvement.

SPX (Site Performance & eXperience) is our recurring improvement programme. Three tiers, transparent pricing, no lock-in.

01

Audit + roadmap

Free 36-point audit. Output: a 6-month improvement roadmap, prioritised.

02

Monthly improvements

We ship 3–8 improvements every month from that roadmap.

03

Monthly report

Two pages: what changed, what improved, what's next.

04

Compound

Three months in, the site has shipped 12–24 improvements. The numbers move.

THE CORE CHOICE

Maintenance vs Improvement

Both are valuable. They're not the same thing. This is what's actually different.

THE CHOICE

TRADITIONAL

RECOMMENDED · SPX

Website Improvement

Website Maintenance

From ₹3,500 / month

From ₹7,500 / month

WHAT YOU GET EVERY MONTH

Backups, updates, security checks

Backups + updates + 3-5 measured improvements

APPROACH

Reactive — fix what breaks

Proactive — improve what's underperforming

ROADMAP

None

Forward-planned 6-month improvement roadmap

REPORTING

Activity log

Two-page monthly improvement report with before/after

SITE DIRECTION

Stays at status quo

Compounds upward, month after month

ON-PAGE SEO

Not included

Included as a core improvement category

UX + CONVERSION CHANGES

Not included

Included — recurring CRO experiments

STRATEGY REVIEW

Annual at best

Quarterly business review with named lead

SUITABLE FOR

Sites that just need to keep running

Sites that need to perform — as a business asset

Many clients run both: maintenance for the foundation, SPX for the upward direction.

Need something custom? Talk to us

WHAT COUNTS AS AN "IMPROVEMENT"?

Anything we can ship, measure, and write down.

An improvement is a discrete change to your site that we can describe in one sentence and measure with one number. We ship them across eight categories.

Performance

Speed, LCP, Core Web Vitals.

UX

Navigation, hierarchy, flow.

On-page SEO

Titles, meta, headings, links.

Accessibility

Readable, navigable, WCAG-aware.

Conversion

CTAs, forms, lead capture.

Content

Clarity, structure, hierarchy.

Trust

About, credentials, proof.

Functionality

New blocks, integrations, fixes.

​PLAN QUESTIONS

The fine print, in plain language.

TAKE THE NEXT STEP

Not sure which tier?

30-minute consultation. No pitch. We'll review your site live and point to two or three improvements worth making this quarter.

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